Alex Brow

Alex Brow
Brow in 2025
Personal information
Nickname	The Fluke
Born	(2004-10-19) 19 October 2004 England
Home town	Sydney, Australia
Darts information
Playing darts since	2015
Darts	23g Winmau Duel Lord Gen 1
Laterality	Right-handed
Walk-on music	"Duality" by Slipknot
Organisation (see split in darts)
Current world ranking	World No. 2 (as of July 2025)
Other tournament wins
Major Titles (x4) World Championship 2025 Premier League 2025 European Championship 2025 Top 16 Shootout 2026 Pro Tour (x4) Australian Open 2025 New Zealand Open 2025 Melbourne Slam 2025 Sydney Challenge 2025

Alex Brow (born 19 October 2004) is an English professional darts player who competes in International Darts Federation (IDF) events, where he is currently the world number two. Nicknamed "the Fluke", Brow is the reigning Premier League and European Championship champion. He is a former world champion, having won the IDF World Championship in 2025. In that same year, he won the World Championship, the Premier League, the Australian Open Darts Championship, then the New Zealand Open Darts Championship, then he reached the final and lost in the IDF Hobart Throwdown to Max Mad; he won the IDF Sydney Challenge defeating Mad 8–5. He has won a total of 7 IDF titles, he has won four Pro Tour titles.

In his debut year, Brow won the 2025 IDF World Darts Championship, becoming the second player to win the title after Max Mad won twice in a row. Brow has hit three televised nine-dart finishes in his career, he achieved his first on his way to win the world title during his semi-final match against Gage Kelly. His second one was in the 2025 IDF Brisbane Open against Mason Owens in the quarter-finals, a match he lost 4–6. His third one was against Elias Storm in the 2025 IDF Sydney Challenge, a title he went on and won.

Due to his success in his debut year, Brow has been given the "Most Skilled Upcoming" (MSU) award from the IDF board. Named BBC Young Sports Personality of the Year and finishing as runner-up for BBC Sports Personality of the Year in 2025, his rise to prominence at age 20 led to an increased interest in the sport.

Early life

Alex Brow was born on 19 October 2004 to parents who previously played darts at leagues around their home town in England. Brow began playing darts in 2014 after he took interest. He took it seriously shortly after in 2015 and turned professional in 2019.

Career

2025

Brow started playing professional darts events under the International Darts Federation, starting with the 2025 Home Masters Dart Championship. He played against Tanner Vaughn, who he outplayed with with a 2–0 win, with a low average of 43.36. His second game was against Felix Grant, with Brow once again winning with 3–0, this time with a 79.11 average, the highest of the Home Masters Championship of 2025.

Brow entered the 2025 IDF World Darts Championship as the second seed and began his campaign against Chase Foster, securing a dominant 4–0 victory with a steady 91.53 average. In the third round, he maintained his momentum with another straight-sets win, defeating Lukas Parker 4–0 while averaging 96.83. The fourth round saw Brow face the in-form Zion Carter, where he dropped his first set of the tournament but responded emphatically, winning 4–1 with a tournament-high average of 110.68. In the quarter-finals, Brow faced his toughest test yet against the two-time defending champion, Max Mad. Rising to the occasion, Brow produced one of the standout performances of the event, winning 5–1 with a 109.75 average to reach the first semi-final of his career. There, he met Gage Kelly, a consistent high-scorer throughout the tournament. Brow continued his superb run, dispatching Kelly 6–1 with a 105.02 average to reach the final on debut. In the championship match, Brow faced Logan White — another standout performer who had only dropped a handful of sets en route to the final. Despite White averaging an impressive 108.98, Brow held his nerve and delivered when it mattered most. With a clinical 106.91 average, he claimed a 7–4 victory to become the 2025 IDF World Champion. The win made Brow only the second player in history to win the title on debut, following in the footsteps of Max Mad.

At the 2025 Betfred World Matchplay, Brow reached the quarter-finals and delivered one of the tournament’s standout performances, averaging over 108 across three matches. Entering as the number two seed, Brow opened with a high-quality 11–9 win over Isaac Johnson, producing a 112.45 average to edge out his opponent’s 111.20. He followed up with a dominant 11–6 victory against Zane Adams, averaging 114.29—one of the highest in Matchplay history. In the quarter-finals, Brow lost to Aiden Brooks 14–16 in another high-scoring contest. Although denied a place in the semi-finals, Brow’s consistency and scoring power further cemented his status as one of the sport’s premier talents.

On 18 August, Brow was confirmed as one of the 16 participants in a newly established major tournament, exclusive to the top 16 players on the IDF Order of Merit, where he entered as the second seed. He suffered an early exit, losing 1–2 to Kai Mitchell in his opening match. Following the defeat, Brow took to social media to express his displeasure with the crowd’s behavior towards both himself and Mitchell, while also wishing his opponent well. Mitchell went on to win the title by defeating Max Mad in the final, a result Brow later praised publicly, stating that he was “happy” with the outcome as it helped to “silence the haters.”

Pro Tour Series

Brow entered the Australian Open Darts Championship determined to close the gap on world number one Mad. In the first round, Brow showcased his scoring power and clinical finishing, defeating Harrison Lewis 6–4 with a 97.71 average. In the quarter-finals, he continued his dominant form, beating Parker Reeves 6–4 while averaging 102.34. Brow then faced Spencer Taylor in a thrilling semi-final, narrowly winning 7–6 with a 104.07 average. In the final, Brow battled Lukas Parker in an epic encounter, leading 5–2 before Parker fought back to take a 7–5 lead. However, Brow displayed incredible resilience, forcing a deciding leg and securing victory 8–7, despite missing two nine-dart opportunities. His triumph not only secured him the title but also moved him closer to becoming the world number one.

Brow arrived at the New Zealand event riding the momentum of his recent Australian triumph, intent on further closing the gap at the top of the world rankings. In the opening round, he set the tone with a composed 6–2 win over Nathan Reeves punishing every scoring lapse from his opponent. The quarter-finals saw Brow in full flow, dismantling Spencer Taylor 6–2. His semi-final against Ryan Thomas was a tense, high-quality affair; Brow edged it 7–6 after surviving two match darts. In the final, Brow faced Damon Edwards in a gripping battle, with the pair locked at 7–7 in a race to eight. Showing nerves of steel, Brow took out a 121 checkout on the bull to seal an 8–7 victory, clinching back-to-back titles and cutting the gap on world number one Mad to its narrowest margin yet. Brow participated in the 2025 IDF Hobart Throwdown reaching the final. However, he was defeated by Mad 2–8.

In the 2025 IDF Melbourne Slam, Brow defeated Spencer Taylor 6–5, then Mason Owens 6–2, and Ryan Thomas 7–2 to reach the final where Brow defeated Max Mad 8–4 in the final. Brow defeated Max Mad 8–5 in the 2025 IDF Sydney Challenge final, where he averaged 119 to Mad's 129.

Premier League

2025

Brow made his debut in the second edition of the IDF Premier League, a 14-night season followed by Playoffs at The O2 in London. Entering as one of the top four players on the Order of Merit, he quickly established himself as the standout competitor of the campaign.

He won seven nightly titles across the league stage, beginning with victory on the opening night in Rotterdam where he defeated Jaxon Reid 6–3 in the final. Additional night wins followed in Birmingham (Night 4), Nottingham (Night 6), Cardiff (Night 7), Manchester (Night 10), Rotterdam again (Night 11), and Birmingham once more (Night 13). He also reached three further nightly finals, finishing runner-up to Logan White twice and Rhys Sullivan once. Brow’s consistency placed him at the top of the league table with 48 points, ten clear of nearest rival Logan White. He recorded 36 match wins from 45 played, with a legs record of 195 won to 130 lost, the best differential in the field.

In the Playoffs, Brow defeated Jaxon Reid 10–5 in the semi-finals to set up a rematch with White. In a high-quality final at The O2 Arena, Brow prevailed 11–8 to secure his first Premier League title. His triumph made him the second IDF Premier League champion and underlined his resurgence after previous struggles, re-establishing him among the elite of the sport.

2026

In December 2025, it was announced that Brow is a confirmed player, having won the event in 2025.

Playing style and persona

Brow employs a compact and conventional throwing style, standing upright at the oche with his lead foot placed sideways for balance. He leans forward slightly and delivers a smooth, fluid release that gives him strong control over his darts. Known for his quick tempo, Brow can fire at a rapid pace but is equally capable of slowing down when focus and accuracy are required. His grip is typically three-fingered, though he occasionally incorporates a fourth finger to adjust his control and precision.

In popular culture

Impact on darts

Following Brow's win in 2025, the IDF managed to secure multiple rights to stream and release darts across the globe. According to the IDF, they had a boost of 60% of viewership which helped.

Media appearances

In early 2025, Brow revealed that he was a storywriter and producer alongside his darting career and intended to retire from the film industry early if his darting career turned into his "cash pool". By June 2025, Brow had resigned from his producer role in the 2024 series Superboy, which is now helmed by SOI Studios leader Freddie Goodwin, a friend of Brow.

Sponsorships

In March 2025, Brow announced on his Instagram that he had been signed on with Winmau with a two year contract. He is also sponsored by L-Style, BoohooMAN. Brow has also been sponsored with both Target Darts and Red Dragon Darts. Brow also signed up to partner with Precision Flight Co., OcheVision Media, and NextGen Nutrition.

World Championship results

IDF – World Championship

• 2025: Winner (defeated Logan White 7–4)
• 2026: Quarter-finals (lost to Logan White 4–5)

Career finals

IDF major finals: 3 (2 titles)

Legend
World Championship (1–0)
World Matchplay (0–0)
UK Open (0–0)
Premier League (1–0)
European Championship (1–0)
World Series Finals (0–0)
Grand Slam (0–0)
Players Championship Finals (0–0)
Home Masters Championship (0–1)

Outcome	No.	Year	Championship	Opponent in the final	Score	Ref.
Runner-up	1.	2025	Home Masters Championship	Lukas Parker	6–11 (l)
Winner	2.	2025	World Championship	Logan White	7–4 (s)
Winner	3.	2025	Premier League	Logan White	11–8 (l)
Winner	4.	2025	European Championship	Elias Storm	8–5 (l)

IDF Pro Tour finals: 5 (4 titles)

Outcome	No.	Year	Championship	Opponent in the final	Score	Ref.
Winner	1.	2025	Australian Open Darts Championship	Lukas Parker	8–7 (l)
Winner	2.	2025	New Zealand Open Darts Championship	Damon Edwards	8–7 (l)
Runner-up	3.	2025	IDF Hobart Throwdown	Max Mad	2–8 (l)
Winner	4.	2025	IDF Melbourne Slam	Max Mad	8–4 (l)
Winner	5.	2025	IDF Sydney Challenge	Max Mad	8–5 (l)

Nine-dart finishes

See also: Nine-dart finish

Alex Brow's televised nine-dart finishes

Date	Opponent	Tournament	Method	Ref.
2 January 2025	Gage Kelly	2025 IDF World Darts Championship	3 x T20; 3 x T20; T20, T19, D12
7 June 2025	Mason Owens	2025 IDF Brisbane Open	T20, 2 x T19; 3 x T20; T20, T20, D15
18 October 2025	Elias Storm	2025 IDF Sydney Challenge	3 x T20; 3 x T20; T20, T19, D12